Nobody loves this day, because so much of your money suddenly ends up in the government’s hands.

Some people even believe that when poet T.S. Eliot wrote first the line “April is the cruelest month” in his epic work The Waste Land, he was talking about paying taxes.

I’m no poetry scholar, but I do know one thing about disappearing income (and preventing it from disappearing). In April, and in every other month of the year. It’s this little saying:

“The money is in the follow-up.”

Yeah, that phrase is not as poetic as T.S. Eliot’s work. But maybe it’s much more relevant to all of us doing business online.

That little phrase is a direct quote from a self-made multimillionaire Internet marketer. He bends over backwards to make sure every customer and affiliate was followed up with tender loving care.

If you’re wondering where I got the 80% figure I used in the headline for this blog post, I got it from him. He wasn’t speaking to be quoted publicly in a blog when he told me, but I’m sure he won’t mind my sharing with you this statistic he shared with me:

You only make, on the average, only 20% of the money you could from a customer when you make your first sale.

The remaining 80% of the money comes from following up with each customer!

Unless you’ve been living under a rock, I’m sure this is not the first time you’ve heard information like this!

But most people who tell it to you leave it to you to figure out what to do and how to do it.

I’d like to do better than that.

In the old days (like 20 or 30 years ago), follow-up could be very time-consuming. Handwritten notes and individually typed letters could take up a good portion of your day – or someone else’s, if you had help.

These days, programs like sendoutcards.com and email autoresponders make it much easier to follow up. With a little bit of extra effort, you can personalize automated messages – including the person’s name and what they bought from you. A well-written autoresponder message can create trust and loyalty, and keep your customer buying again and again.

So what to do and how to do it?

First of all, here’s a no-brainer. (And yet, if that’s so, there must be a lot of people in business out there with no brains – because a lot of people don’t even take this simple step!)

So this first step is, send a thank-you email when somebody buys. Thank your customer for their purchase. Tell them what it they just bought, and remind them of the benefits they will enjoy. And most important, tell them how to contact your business if they have a question or a problem.

This last point is crucial. You must have a responsive customer service operation (whether that’s one person active on the phone or email, or a set of full time employees dedicated to customer service, if you have a larger business). If you don’t have it, you are setting yourself up to lose your share of the 80% of the money.

The second thing you can do is send a “consumption” email. (In the Ultimate Copywriting Crash Course we have a whole section devoted to consumption emails, with five detailed templates.)

A consumption email is fairly straightforward. It contains 4 points:

1. Bring up a question on the mind of a lot of your customers

2. Give a surprise answer which doesn’t fully answer the question…

3. Then give the real answer to the question, and…

4. Drive home the key benefit you just illustrated.

I’ll give you an example.

If you were to buy the Ultimate Copywriting Crash Course, you would find it is filled with Templates (detailed yet easy step-by-step instructions on how to create copy quickly)… more than 100, in fact.

You could receive a consumption email that goes something like this:

Subject: what about the Templates?

Now that we’ve been through our first couple classes, I wonder if the
same question is on your mind that a number of students have openly
written to me about:

“David, what the heck am I supposed to do with these
TEMPLATES?”

It’s a fair question. And to be totally open about it, I have to admit they’re
not going to be worth much as a STUDY AID.

“What? Did you just tell me your Templates AREN’T
WORTH MUCH?”

That’s right. If you are using them for study purposes, I can recommend at
least a dozen things that would make better use of your time.

But…

When it comes time to write something…

THERE’S NOTHING ON THE PLANET (short of having your own personal
copywriter to do it for you) THAT WILL BE WORTH MORE TO YOU…

And then in the email I would go on to show how writing a typical email takes at least 3 hours… but with a Template, it only takes 20 minutes. A savings of 2 hours 40 minutes, or 89% of your time!

You see how that approach to a consumption email is a lot more engaging than simply giving the customer instructions for, or a “gentle reminder” about, using your product?

You should have a whole series of consumption emails. People really appreciate it.

Now, the third thing you can do is let your customer know when you have a special offer going on, and give them an even better deal than people who aren’t customers. Successful business people do this all the time, and it adds greatly to their profits.

That means you need to know what your customers want more of. Talk to them. Survey them. Ask them.

But don’t stop there.

Once you know, get more of those things. Make them yourself. Or set up an affiliate relationship with someone else who sells what your customers want.

Then make an attractive offer so your customers feel good about buying from you.

Guess what?

A lot of them will!

In summary, here are three ways to capture follow-up business from your customers:

1. Send a personalized thank-you message, and include customer service contact information.

2. Send “consumption” emails telling your customers how to use what you sold them.

3. Find out what your customers want more of… and offer it to them!

Do those three things to get your share of the 80% of the money. Wouldn’t it be great to start now?

That way, instead of April being a painful month, it could eventually become known in your business as the month that started the most enjoyable increase in profits, ever!

David Garfinkel
Author of Advertising Headlines That Make You Rich

David Garfinkel is founder of the World Copywriting Institute
and the author of The Ultimate Copywriting Crash Course.  

You can find out more at https://[[aff_subdomain]].ultimatecopywritingcrashcourse.com

We’ll work on helping you get the most out of
your hard work and creative content!

Plus, I’m going to keep my “training” part short
so we can have some quality time together to
answer questions you may have on these
important things.

Join us for this fulfilling and results-based affiliate
training webinar…

And let’s make things happen!

Log into your Renegade System account, Click on the “Affiliate Blog” link and register today to attend.

Providing Education That’s REAL and WORKS,

Scott Rogers
Affiliate Trainer/Manager – The Renegade System
http://therenegadesystem.com/affiliateblog/

You know, many times we all hear or see headlines like “Sponsor 20 People a Month Easily!” or “You’ll Have People Calling YOU To Sign Up Every Day!“…

But, past all the hype and excitement - you are rarely ever told the entire TRUTH about what it really takes to achieve these things.

Well, I’m going to tell you (and completely explain) an exact strategy I have used to personally sponsor 15 - 20 plus people a month into a network marketing business consistently WITHOUT using slick sales tactics or having to “overcome objections”. I’m going to tell you how I communicate and work with prospects effectively to achieve an almost 80% conversion rate from prospects to recruits - so YOU can apply it to YOUR business and do the same thing!

Truth is, I used to achieve the typical average results in network marketing: Like sponsoring 1 or 2 people a month (sometimes 3) into my business, but when I applied a special strategy to my efforts (which I teach in detail below)…

I went from 1 or 2 people a month to 6 people the very next month - then on to 15, 20, 21, month to month after that!

=> Here’s how:

1) The first key ingredient in making this a reality - is that you must have good, qualified leads to be working with upfront.

You see, you can’t expect to recruit 15-20 people a month or sign up 8 out of 10 prospects by using the typical “prospecting” methods most people are taught. Those methods tend to be more solicitation, and less attraction. Plus, most people you prospect are simply “suspects”. So don’t spend your time trying to convert suspects into prospects - simply learn how to attract TRUE prospects, and you’ll skip a wasteful step most other network marketers always make.

So if you want to be able to sponsor more people, then you must have plenty of prospects to work with just about every day - AND they must be qualified prospects. Otherwise, it’s wasting your time and stealing your leverage.

Now, I could teach you all about effective marketing and positioning (which will allow you to generate these qualified leads daily), and I do teach this in-depth in my own materials - but today the focus of this strategy really hinges on communicating with your prospects in a way that can allow you to increase your sponsoring efforts exponentially:

Even if you do go out and generate lots of qualified leads every day; if you don’t communicate with them effectively and uniquely - you’ll still have difficulty converting leads into solid recruits (and sales).

2) The second key ingredient is to help that prospect Get What THEY Want!

What does that mean?

Well, you first have to step away from the typical thinking of “how can I get this person to sign up”. You must realize that effective recruiting is more about getting that prospect what he/she wants, and less about you getting a “yes” from them.

Exactly HOW do you do this?

You must start thinking of yourself as a “solutions provider” instead of a representative from your network marketing company who wants to sign them up. Put yourself in your prospect’s shoes, and think about how YOU would want to be treated if you were that prospect. Think of yourself as somewhat of a consultant, and not just a network marketing sales rep.

You must put your prospect’s needs/wants above your own, and focus on helping them achieve or obtain what they want.

=> To actually apply this technique:

When you call a prospect to follow up with them or return their request for more information…

You want to ask questions about what they are looking for or need, and actually let THEM talk. By asking THEM questions, you will find out exactly what they are looking for; and then can better help them to achieve that through what you offer.

For example:

I used a 2 step process when I communicated with my prospects…

First, when someone asks for more information or is considered to be a qualified lead for you - call them directly on the phone:

And instead of trying to pitch them on your deal or tell them all the great stuff about your opportunity…

Simply offer them a free 30 minute consultation to discuss how you can help THEM find or get what they want!

Secondly, you call them again the 2^nd time to do the actual consultation.

Don’t worry; I know the word “consultation” may sound big and scary - and you may think that you may not be qualified or prepared to consult someone…

But, all it really is - is you asking them questions to better determine how qualified and interested they are; and finding out if and how you can help them find what they are looking for through your opportunity. It’s actually a very simple conversation.

=> So what do you SAY when you FIRST call them, and how long should that call last?

Basically, your only objective is just to “schedule a consultation” on that first call, so it should only typically last about 4 - 6 minutes:

Here’s an example of what to SAY in that call:

1. You start by introducing yourself and letting them know that they had responded to you (requested info from you, etc.) and you are getting back with them.

2. Then, you check to make sure that it’s a good time for them to talk (people may be distracted when you call and it would NOT be wise to continue if that’s the case - so ask “Did I catch you at a good time?”)

3. Then reaffirm that they had responded to your message (marketing), and then offer them a free 30 minute consultation to discuss what they are looking for or help with what they are trying to accomplish.

4. If they would like a consultation, qualify them a little further first by asking them a few questions to gauge their level of commitment and desire (how serious are they about getting involved in a home based business, do they have any time or money to invest into a business venture, etc.)

5. Then simply offer a few open times you have, and schedule the consultation for 1-3 days later.

Now that you have set a consultation appointment successfully, then next step is…

The Consultation Itself :

To prepare for the consultation:

• Set aside at least 45 minutes of time for a consultation (average about 25-30 minutes, but sometimes it will go over that).
• Obtain a notepad or spiral you will make notes on during the consultation itself (as the prospect is talking and answering questions).

Remember:

The consultation is not really to “close” the prospect into your business. Prospects COULD make a decision to join with you by the end of the call…

But, the purpose of the consultation is really to start a relationship with your prospect, uncover what their needs/wants are, and assess their commitment level to know how to move forward in the recruiting process. (EFFECTIVE recruiting is a process, not really an event!)

=> During the consultation you…

Identify THEIR concerns/issues, listen to see what they need help with or have an interest in, figure out how you can help them solve those issues; and if the solution you arrive at is appropriate to their needs, and is in line with what you offer…

You move them forward in small, non-threatening steps towards applying or obtaining that solution (your business opportunity or more info about it).

You really want to start the call by asking them questions about themselves, their seriousness of interest, and what they are trying to accomplish or fix.

The answers they give you will help you determine if they are truly good prospects and what the next step for them in the process would be.

The goal of this call may not really be to ’sign them up’ right then and there!

• It’s to simply keep them moving forward towards their objectives (or signing up) using certain ‘commitment criteria’ in a step by step process that they are comfortable with.

• Remember, that as long as they continue to show ‘commitment steps’ every time you talk to them - they are still a serious prospect and will most likely join you as soon as the timing is right for them…

During the call, you will be able to determine how serious they are and where their commitment level is. Then, as you end the call - you will better know where to direct/send them for the next step.

Finally, as long as they keep moving along with ‘commitment tasks’, keep following up with them until they sign up or they stop committing to the process - or they begin to steal your time from your serious prospects.

Always remember…

• That EFFECTIVE recruiting focuses on your PROSPECT getting what THEY want - and your job is to simply guide them through that process in a ‘consultative’ way.

Then, if what they want to accomplish or achieve lies in what you offer - you lead them to that in a direct, but never pushy way so they (and in turn YOU) will get what they want!

Helping others get what THEY want (especially in this industry) will allow you to get what YOU want!

–
Scott Rogers
Marketing Trainer and Lead Generation Specialist
http://www.ProductiveNetworkMarketing.com

Affiliate Manager - The Renegade System
http://therenegadesystem.com/affiliateblog/

Follow Me: http://twitter.com/NMConsultant

=> To Learn The Specific Details of Exactly HOW To Implement These Things and MORE Effectively, You Can Start Learning For FREE At My Website “Productive Network Marketing”, & I’ll Show You What To Do AND How To Do It:

http://www.ProductiveNetworkMarketing.com

“What am I doing wrong? Why aren’t my ______ (ads, videos, lead capture pages, sales pages) working?”

Of course there’s no “one size fits all” answer to that question. But I can tell you the Number 1 problem in online copy for network marketers:

They start where THEY want to start… instead of starting where the CUSTOMER IS.

If you have this problem, and you fix it, your lead generation and sales conversions will skyrocket!

In this blog post, I will tell you how to solve it. This is one of my favorite subjects. In fact, in The Ultimate Copywriting Course, I share 6 simple secrets to put the power of copywriting in the palm of your hand… and the first one is: Start Where Your Customer Is!

Now what does this mean?

Well, it’s the marketing equivalent of walking a mile in the other person’s moccasins. It means: Instead of looking at your opportunity or your product, or service, from YOUR point of view, look at it the way your prospect would look at it…

… if they had never heard of it before!

This means getting into your prospect’s thinking by understand what their life is like, what frustrates them, what their secret desires are, what their fears are, and how they think about things… which would be different, maybe, than you do. It might even be different than they would after they know about what you have to offer and become a part of it, or start using it!

How do you figure out “where your prospect is?”

It’s actually very simple. You simply have to pay attention to a few things most people don’t usually pay attention to.

The next time you are making a presentation, in person or over the phone, listen carefully to the questions people ask and the comments they make.

If someone says, “I’m homeschooling my kids and I want something I can do from home and I can use to teach my children about being an entrepreneur,” for example, think back. Have you ever heard that before?

Especially, early on in a relationship?

Some opportunities and some products fit that need well. Others don’t.

If yours does… and you’ve heard that same statement (or a question asking if the person can stay at home and how appropriate would it be to involve their children in the business), that should give you a pretty good idea of what’s on the minds of a lot of your prospects.

See? That wasn’t so hard.

But it did require you to think about casual sales conversations in a new way. Like your own personal market research.

The great thing about this is you can take this information and make it part of your marketing message easily and without a lot of cost.

Let’s say you have a video on your website. And let’s also say you sell a great nutritional supplement, an antioxidant that science has proven will strengthen the immune system.

In the past, you might have started your video, (if you were me),

“Hi, I’m David Garfinkel. If you would like greater health for yourself and your family, with a stronger immune system and an overall better feeling of well being, I have some important news for you… ”

However, now you know that, while people may ULTIMATELY buy your product because of the health benefits of antioxidants, talking about that FIRST would violate the rule: “Start where your prospect is.”

So, you could start this way instead:

“Hi, I’m David Garfinkel. If you’re like a lot of my friends, your family is important to you and you may be interested in opportunities that allow you to stay at home and even run a home-based business where you can involve your kids.

“In fact, some of my best distributors homeschool their kids and use what I’m about to tell you about as a very important part of their ‘real-world’ education!

“Now hang on because I’ll tell you more about how that works, but first let me say that I’m sure your family’s health is important to you…. ”

… and then, continue with the health benefits of anti-oxidants.

Just by starting your marketing messages “where the prospect is” can make a world of difference in the conversion and lead generation results in your business.

And you don’t have to limit this to videos, of course. You can use the same idea with:

- articles in social media

- pay-per-click advertising

- blog posts

- lead capture pages

- sales pages

and every other form of marketing you use.

I have helped people completely transform their businesses, in very short periods of time, simply by changing the point of view from what’s on THEIR minds, to what’s on their PROSPECTS’ minds.

It’s a very elite group, those people I have helped.

Would you like to join them?

It’s simple, and all you have to do is start thinking a little differently, and change the beginning of your marketing messages to follow.

Try it. It’s easy, and it can make a world of difference in your business!

David Garfinkel
Author of Advertising Headlines That Make You Rich

David Garfinkel is founder of Explosive Growth Business Coaching
and the author of The Ultimate Copywriting Crash Course.  

You can find out more at https://ultimatecopywritingcrashcourse.com

So let’s paint a marketing picture real quick…

Even if you have all your marketing “stuff” (funnel, articles, auto-responder, blog, etc.) set up and looking nice - you can’t expect to generate very many qualified leads (and sales) if you miss this one piece of the proverbial puzzle:

==============================
What You Actually SAY In Your Marketing!
==============================

What you SAY in your content and marketing material has the power to either brand you as “just another voice in the loud crowd”, OR it can brand you as “the go-to professional who stands head and shoulders above the rest, and provides a refreshing message people resonate with.”

I mean, we talk about becoming a “solutions provider” for your target market:

Which includes various ways of providing prospects with some type of resolve for their aching concerns in your content creation process…

But what does this actually MEAN for YOU in terms of how YOU physically come up with words or things to SAY in your own personal marketing efforts?

You see, it’s not just good enough to throw out information in your marketing that you THINK gives you that “solutions provider” status. If you present that “solution” the wrong way, or you don’t have a correct grasp of the specific 3 steps that are needed to complete an EFFECTIVE and results-getting outcome - your potential may be shackled by the chains of mediocrity!

Anyone can read a book and “tell” you what you should do in coming up with marketing material and content that is supposed to create great response…

But having created over 400+ pieces of ORIGINAL content myself in the trenches of the online marketing world - and still receiving consistent RESULTS (leads, sales, income) from these online real estate “properties” I have created:

I am not going to just regurgitate some “theory” of an idea of what you should SAY in your efforts, or guesstimate…

But I’m actually going to SHOW you a highly effective and simple formula that has physically led to a specific outcome that YOU can apply! I’ll also go live to the internet and pick apart a piece of marketing (content) to help you gain an even better visual perspective of what YOU can do to go implement these things immediately.

When will I do this, you say?

=====================================
This Thursday evening at 8:00pm central time - live:
=====================================

Exclusively For TRS (The Renegade System) Affiliates:

=> To register, login to the Affiliate Training Blog for the link:

http://therenegadesystem.com/affiliateblog/

Like I said before: I don’t do webinars to just give “filler”. I do it to provide you with real world insight, advice, and implementation strategies that I KNOW can create a desired outcome for you!

Plus, I value your time - and I want to ensure that you leave a session truly empowered and fully aware of what you need to do to INCREASE your own results!

The goal is not to keep you in “training mode”; but to equip you to become a fully independent, successful marketer by balancing productive education sessions with your own personal implementation of these things.

So, yes - I’m saying that you don’t always need EVERY piece of training or product out there just because it’s offered to you!

You would probably go broke in the process, and become even more confused or overwhelmed trying to “learn” and “do” every single thing that is tossed your way.

Plus, you wouldn’t have any time left for performing what I call IPA’s (Income Producing Activities)!

Part of the learning process in becoming a successful marketer, is ensuring that you allow YOURSELF to be aware of what you really need in accomplishing YOUR specific outcome - and not by allowing the industry to “tell you” what you need to know/have/do.

I call it the “intelligent, independent, educated marketer”!

Anyway, I almost forgot to mention this…

At the end of this special webinar Thursday, I’m going to share some very exciting news with you (as an affiliate of The Renegade System) to give you further insight on a little “project” Ann and the TRS team is working on that can add even MORE to your TRS commissions and potential lead flow!

So, make sure to register AND attend this productive session:

http://therenegadesystem.com/affiliateblog/

We’ll lay to rest, the question of “What Do I SAY In My Marketing?” for good!

Supporting Your Massive Potential Through Education,

Scott Rogers

Marketing Trainer and Lead Generation Specialist
http://www.ProductiveNetworkMarketing.com

Affiliate Manager – The Renegade System
and 80/20 Marketing Inc.
http://therenegadesystem.com/affiliateblog/

Follow Me:
http://twitter.com/NMConsultant

I want to share a quick video about how my husband is most definitely a man after my own heart.

And yes, it’s true…

There’s actually another man after my own heart too!

(I’m blushing.)

I’ve appropriately called him Mr “X” because that’s what
he’s been to most people until now…

Click the “Play” button below to check it out!

Click here to watch your free training videos

Make it a beautiful day with your loved one.

To Your Success,

Ann Sieg

Last night’s webinar on Customer Friendly Marketing with David Garfinkel was a big hit!

We played to a packed house and we know there were some people who couldn’t get in.

Fortunately we recorded every minute of it and you can watch and listen to it at your convenience:

What people especially liked is David and I gave some excellent resources to find out about the new FTC rules and what they mean.

But even better we also gave some unique easy to use strategies to strengthen your marketing without worrying about the FTC so much.

I urge you to watch this webinar as soon as you can. It has some very important information for you.

To get the Special Report: https://www.ultimatecopywritingcrashcourse.com/

Denise Gosnell: www.siteproweb.com/ftcprofits

Kevin Houchin: www.sitecompliant.com

Jim Edwards interview of an FTC official http://www.igottatellyou.com/blog/ftc-change-interview/

To Your Success,

Ann Sieg

To refresh your memory, they were about how to adjust your marketing in light of the new advertising rules by the FTC.

The question I got was challenging:

“What can you and David possibly have to say about the FTC rules that hasn’t already been said?”

I thought it was a great question — and so did David.

Because…

David has a different way of looking at the world than most people do — even other marketers and copywriters!

He’s well aware of the problems people are experiencing. But rather than dwelling on problems, he spends 99% of his time coming up with amazingly simple solutions — step by step, easy, and powerful solutions.

The new video we just posted today is coming down tonight.

It tells you how to sign up for the free Webinar, and it also helps you understand why I’m such a big fan of David’s coaching and teaching?

(And it’s NOT just because he helped us with our seven-figure launch this year.)

In fact, you will learn how you can help yourself to some of the copywriting secrets he has ONLY shared with his private coaching clients.

(They pay him big bucks. You’ll get these secrets tonight, free of charge!)

What David told me as we prepared for the Webinar has already changed our approach to marketing. And given me renewed confidence for the year ahead.

It’s especially important that you have this information now.

To register directly for the webinar Click here : www.customerfriendlymarketing.com

See you there!

Ann Sieg

I’ll pass on all the turkey and the trimmings if it weren’t for this.

It’s the price my great, great grandfather paid and it’s what helped shape my legacy.

What is your legacy?

Listen for my question at the end of my video and let me know.

Thanks for your input!

Have a Blessed Thanksgiving,

They insist there MUST be some master plan unfolding for worldwide internet domination, right??

I’ll admit, I have been somewhat “undercover” lately…

(And we DO have some “top secret” projects coming up that I think are going to change the game of network marketing…)

But it hasn’t been ALL work and no play

You see, we just wrapped up the final session of our Renegade Breakthrough Group Mentoring Program a couple weeks ago and one of the things I talked about was the need to “pause, reflect and refresh.”

Our team literally dumped EVERYTHING we’ve learned over the past few years about building a multi-million dollar business into this program.

And for many of the students who participated, it was the most intense and transformational experience of their lives.

I’ve never poured more into any program or course before and after we ended our last call my husband Brian and I took off for a relaxing 5 day retreat in Eureka Springs, Arkansas.

A lot of our friends were wondering if we’d head out to an island with palm trees somewhere, but I actually like to keep things pretty simple most of the time.

And that means a quiet, Victorian village hidden deep in the Ozark Mountains… with some of the best spas in the world

(And if you told me you never knew there were mountains in the Midwest you wouldn’t be the first one!)

While we were there I did some serious reflection on my own business and how my life has changed radically since I started online.

I thought about everything I’ve been able to accomplish over the past few years, all the incredible opportunities ahead, AND the areas I need to improve on.

I also thought a lot about YOU and some of the things that might be holding you back from making your dreams a reality.

Here’s one of the biggest things I see standing between many people and the success they’re looking for:

Themselves!

Sometimes building a business online can feel a lot like trying to drink water from a fire hydrant!

I mean, who can keep up with it all:

-Twitter
-Youtube
-Blogging
-Pay-per-click
-Lead capture pages
-Facebook
-Content creation
-Writing emails
-Copywriting
-Following up with prospects

Make no mistake about it: If you’re just getting started, you are going to need to spend time learning some of these new skills yourself.

And that’s OKAY.

Because you only need to do a FEW of them well in order to begin making money online.

But once your business starts growing and you’re ready to take it to the next level, you could become your own biggest limitation.

You see, despite the fact that I’ve become well known for creating marketing systems that attract prospects and customers…

The people who know me best know that I consider my TRUE  talent to be TEAM BUILDING.

If you’ve read a few online sales letters you might have gotten the impression that building a team was outdated, right along with making a names list and passing out fliers

But the truth is, it’s more important today than ever and it’s a skill that ALL the “gurus” rely on.

Without exception.

The *NEW* Model Of Team Building

Now, when most network marketers think of building a team they think of building a downline.

This is one form of team building but it’s not the only way.

There’s a new model that’s developed because of the internet.

In the past, making money with network marketing meant having A LOT of people on your team (ie – your downline) all doing A LITTLE BIT of the same thing:

Talking to friends, inviting people to meetings, etc.

The idea was for each person to talk to just a couple new people every day about the business, thereby filling your funnel with hundreds and even thousands of prospects a month.

This is where the saying “1% of the efforts of 100 people rather than 100% of your own” became so popular.

What’s happened as a result of the internet though is that it’s now become possible for one person (or… a very small team of people working together) to do what used to take hundreds of distributors to do.

Faster, easier and cheaper.

Specialization Is The New “Duplication”

What’s also happened in this new internet model is that people are developing specialized business-building skills.

(Honing your business and marketing skills has ALWAYS been mandatory to success in network marketing, it’s just that with the internet there are more options)

Some people are highly skilled at traffic generation and creating content.

Others at writing persuasive ads.

Others at sponsoring and recruiting.

But the people who are profiting the most online are the ones who are collaborating and forming “partnerships” with others to grow their business together.

When I first started building my “home team” I needed someone to help me answer the phone and follow up with all the prospects that were calling me.

As I continued to grow I needed help managing my pay-per-click campaigns, and then someone to help me write more emails, and so on.

By doing so I was able to really focus on becoming good at one or two things, rather than a whole bunch of things.

This model of bringing a few key players together who specialize in different areas of business-building has not only proven to be more powerful…

But also more realistic and MORE duplicateable.

I’ve been forming partnerships like this, one at a time, for the last few years and I’ve watched our most successful students do the same.

Many of them have six and even seven figure businesses.

The good news is, building a team like this has never been easier thanks to the reach of the internet.

With the exception of a couple people, every single person on my team was someone I met online.

Of course these collaborative partnerships can be people in your downline.

But they don’t have to be.

Many people don’t realize it, but if you have a list and you’re building a relationship with them, you’re sitting on a goldmine of potential team members who could help you explode your business.

Remember:

90% Or More Of The Prospects On Your List Will Never
Be Interested In Your Network Marketing Opportunity

(That’s why it’s so important to offer them additional products like The Renegade Network Marketer and Renegade Professional to help you MONETIZE your marketing efforts)

They could however be VERY interested in becoming your business partner online.

We’re at a unique point in history where interest in building a home based business has NEVER been greater.

It’s just that there are many different ways to make money from home and not everyone is looking to build an MLM.

This does not mean you should limit yourself and miss out on the chance to do business with the rest of these people on your list.

Listen, you may not realize what you hold in your hands but 9 out every 10 businesses in the “real world” don’t know how to do this stuff (marketing!)

Offering someone the chance to partner up with you – someone who has learned how to attract prospects and customers to them – is one of the best opportunities that anyone could ever stumble upon.

Is it necessary to build a team like this to make money?

No.

Should it be part of your long term business plan?

Definitely.

In order to do this, there are a couple things you need to do:

#1. You Need To Create Your Own Unique Value In Order To Attract Star Players

Just like sponsoring people into your opportunity, you need to give people an answer to this question:

“Why should I work with you?”

Some of the best ways to do this are learning how to generate traffic, building a list, and creating content.

These are all things we walk you through click-by-click inside Renegade Professional.

If you’re not a member of Renegade Professional yet, you can get a free 30 day trial when you pick up a copy of The Renegade Network Marketer.

It’s all there waiting for you. All you have to do is follow along with the simple video tutorials.

Here are 12 other ideas for increasing your personal value to make yourself irresistible to prospects and potential business partners:

• Expertise: What you know
• Expert status: What you are KNOWN to know (there’s a BIG difference)
• Skill: What you do
• Productivity: What you get done
• Efficiency: HOW you get done what you get done
• Effectiveness: Opportunity selection and how well you do what you get done
• Organization/Multiplication: How you get things done by means other than manual labor (for example: creating content all by yourself or having others help you with it)
• Influence: What you can get others to do
• Relationships: Who you know
• Celebrity Status: How well you are known (by your target audience)
• Reputation: What others know about you
• Vision: What you see that others don’t

#2. You Need To Develop Leadership And Communication Skills

Most people who build a business online are hoping to avoid this part.

After all, it just doesn’t sound as glamorous as “generating hundreds of leads a day on Google”

You need both, but here’s the distinction:

If all you rely on are systems and formulas, you have a money-maker (a money-maker that could go away at any time).

But when you combine systems with people and leadership you have a real, long-term business.

This is true whether you’re using the internet or not.

What is leadership?

Essentially it’s listening to others, guiding them, and coaching them to help them tap into their full potential.

This could be a 1,000 people or it could be 3 people.

Obviously if you’re going to build a team you need to know how to do this.

But even if you’re NOT building a team - or never intend to - why should you develop these skills?

Because when you learn how to guide and coach others, you also learn how to guide and coach YOURSELF through business (and life).

This is crucial no matter how big you want to grow your income.

Who is teaching these skills online?

Surprisingly no one.

Which is why I encourage you to check out our Coaching Cognition program with Barbara Silva.

It takes most successful business owners years to become a master at networking and communicating effectively
with others.

You can shortcut this learning curve dramatically with Barbara’s instruction.

Barbara is our coach of coaches at Renegade Professional and she’s going to be taking on more students soon.

This is a rare opportunity to learn how the most prominent leaders really increase their influence with others.

(And possibly even become a paid coach inside Renegade Professional)

To find out more about how to participate in this unique program, just head on over to the Renegade Professional News blog .

Study Mike Klingler’s article carefully on how to become more valuable to the people you do business with.

And be sure to watch the videos of others who have used coaching skills to rapidly accelerate their business growth.

To Your Success,

Ann Sieg

P.S. – Don’t forget to get on the pre-notification list too if you haven’t already, you’ll find the link on the same page.

This could be bigger than Renegade Professional itself.

(Shh! Don’t tell anyone I said that!)